Our associates celebrate lives. We celebrate our associates.
Consider the possibilities of joining a Great Place to Work!
We are looking for a Bi-lingual (English/Spanish) Campaign Manager in Houston, Texas. This is the opportunity to be part of the Dignity Memorial® provider network and grow your career in the funeral, cremation and cemetery services business. For us, there is no greater responsibility than celebrating each life like no other and making a difference in the lives of people we serve.
Our Campaign Managers develop and maintain relationships with groups, organizations and businesses within a defined market area; makes presentations to organization leadership; schedules and coordinates group preneed presentations in conjunction with local sales management and community service counselors.
The Campaign Manager assigns a presenter (or presents) for an engagement, assigns counselor training and development, gathers and distributes leads and oversees thorough follow-up by the sales organization.
Develop Campaign Programs
Assess the market demographic and industry constraints to propose appropriate Campaigns that will increase market share and profitable revenue growth. Develop proposals including target audience, budget, implementation timeline, program duration, KPIs, and internal or vendor resources. Leverage internal Marketing resources as appropriate. Ensures campaigns adhere to Branding standards and regulatory compliance.
Present proposals to local, sales, and market management for review, input, and approval. Revise proposal as appropriate to obtain approval.
Collaborates with internal and external resources to implement Campaigns on time and within budget. Obtain permits, insurance, products, literature, marketing materials, or similar to support campaigns. Order and schedule delivery of marketing materials, products, or resources to ensure availability.
Develops power point and presents Campaign to internal sales associates and management teams to ensure target audience, KPIs, and sales team expectations.
Timely, forwards campaign leads to sales management for further qualification and assessment.
Maintain and publish KPIs on ongoing Campaigns
Develop and maintain a Campaign Playbook including Project Plan, KPIs, and lessons learned
May observe sales team in order to identify areas to improve campaign execution
Additional responsibilities as requested or assigned
Education & Licenses:
- Bachelor’s degree in Marketing, Communications, Funeral Sciences, or related discipline
Experience & Knowledge:
At least six (6) years’ marketing or sales experience with progressively increasing responsibilities.
At least two (2) years’ marketing or campaign experience with a demonstrable record of achieving KPIs. Campaign experience may include direct mail, branding, grass roots events, seminars, affinity relationships, or similar.
Skills & Abilities:
Computer literate and proficient with MS Office, Word, Excel, and Power Point
High level proficiency in Salesforce
Understanding of market penetration, market demographics, campaign KPI analytics, and industry acumen
When considering the work environment associated with this job, the following factors may apply:
Environment - Work is both indoors and outdoors regardless of seasonal weather; professional attire required when in contact with families
Postures – Frequent continuous period of time sitting or standing up to 6 hours per day; frequently climbing stairs to access buildings
Physical Demands – Physical effort requiring manual dexterity is required, includes paperwork, calculators, computers and phone usage
Hours – May work beyond standard hours or schedule as business needs arise
Travel - limited amount of local and/or multiple location travel required
Postal Code: 77024
Category (Portal Searching): Sales
Job Location: US-TX - Houston
Req ID: Req.98041
Position Type: Full time
Who we are. What we do.
We are North America’s largest provider of funeral, cremation and cemetery services. We are more than 20,000 dedicated individuals, who proudly serve our community, provide caring assistance to families in need, and honor veterans and public servants.
We operate under the umbrella of the Dignity Memorial network of 1,800 funeral homes and cemeteries. Dignity Memorial providers care for more than 300,000 families each year and understand the importance of thoughtful, personalized arrangements. For us, there is no greater responsibility than honoring and preserving the story of one’s life.
"SCI” refers to Service Corporation International and its affiliates.
Equal Opportunity Employer, M/F/D/V